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Committing to the Cause

Many of you know Viney Group is rooted in social change and civic engagement. But that mission came into focus pretty recently. When I first started the company, I was willing to take on any marketing client – commercial finance, the arts, a local day spa. Mission...

Minding Your Own Business

 Fall is here! The change in season means new marketing campaigns and programs, invites for fundraisers, and the release of fresh digital and print content. Soon our inboxes, mailboxes, and social media feeds will be filled with ads competing for our attention,...

Before Hiring a Creative Agency

As a small but mighty branding powerhouse in New York City, Viney Group receives a lot of requests for proposals, from sprawling city agencies to emerging startups. Over the years, we’ve opened the gamut of emails, including those that excite and delight us – and...

Welcome to your PR Campaign

Welcome to the DCCNY 2019 PR Campaign On April 1, 2019, The Day Care Council of New York is launching its “Early Education, Better Care” campaign, that promotes awareness of community-based early childhood centers like yours to families with children ages 0-5. To find...

This Year, Tell Your Story

When you push aside the idea that you have to “sell” something – anything – you’re left with the most compelling feature of your what you do: the story. – Ivy Newman, The Viney Group Chances are you’ve experienced the painful trend of big, bold New Year plans...